“Well being” a rising value proposition at retail
Wellbeing at retail is here to stay. The rising awareness from the customer on our nature, planet, sustainable, health and safety is also seen at the retail/brand side as very important topic’s!
It’s a pa rt of their overall Corporate Social Responsibility strategy and it is on all levels within the organization,
In the presentation I will share with you examples how retail brands are communicating with the customer, in this new era of well-being at retail. You will see it in their promise, messaging, media and design all to build 1.a new sustainable relation with the customer and to 2. elevate the shopping and instore experience.