FESPA

Eric Zimmerman

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Eric Zimmerman

Eric Zimmerman

KeyPoint Intelligence
United States

Eric Zimmerman is the Director of InfoTrends' Wide Format Printing Consulting Service. As Director, Zimmerman develops InfoTrends’ annual global market forecasts for hardware and supplies used in the wide format printing markets. He is responsible for conducting multiple primary research studies annually in the wide format market both on a custom basis and as part of InfoTrends’ syndicated research. 

Zimmerman has 20+ years’ experience in the wide format market specializing in consultative, solution-based sales, marketing, and product development. After eight years of successfully operating his own sign business, SSB Sign Design, he took a role as the regional manager of Southern California at Signarama. Since 2011, he has held positions with Roland DG where he was most recently General Manager - Sign Business Development Unit.

Expertise:

  • Competitive Analysis
  • Market Sizing and Opportunity Analysis
  • Market Trend Analysis
  • Product/Brand Development
  • Go-To-Market & Positioning Strategies
  • Industry Forecast
  • Industry and Technology Research
Sessions

CO-LOCATED WITH

FESPA Global Print Expo 2019 in Munich is Europe’s largest exhibition for screen and digital wide format print, textile printing and signage. Over 4 days visitors have the opportunity to experience the latest products and innovations on display from over 700 exhibitors.

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